M1 Endcap - Exact

Hi All,
Below is a copy of the piece that ran in the 3/1 Retail Insider explaining to the stores that Mosaic would be setting the M1 and clarifying that their POGs will be incorrect until 3/11. Please pass this on to your teams so they are armed with BBY’s explanation if needed this week.
Thanks, RA

Subject: RE: M1 EndCap Reset on 3/4

Mosaic Setting M-1 Endcap March 4
· On March 4, Mosaic will be in all stores that have the M-1 endcap to set the $9.99 “Definitive 200 Albums of All-Time.” This was a late addition, so your planograms for M-1 will be incorrect for the week of March 4.
· Once the endcap is set, the Best Buy Media Team needs to replenish and maintain product as needed.
· A tear pad for this promotion should arrive by March 11, so flex this space for the first week. The tear pad lists all 200 albums.
· The promotion lasts until May 19, so the Media Teams will re-merchandise the endcap on May 19.


This piece ran in the 3/1 Retail Insider