Friday, April 27, 2007

Ops Recap for the Week

Team,
Here are the highlights of the Ops call from today:

Spiderman bands. Attach bands to the 12 titles listed. If your stores are OOS on those specific titles, select other Sony title. The promotion running indicates that the customer will receive the free Spiderman bonus disk with ANY BluRay DVD purchase (not just Sony) however Sony has asked us to highlight their studio’s product.

The lenticular signs for the Night at the Museum should be received in stores today. Please make sure the sign is secured and placed on the Permashipper on Tuesday.

Madacy is concerned that field reporting regarding the # of budget sections has been inconsistent on a week to week basis. There are 204 stores that reporting a different number of budget sections each week . Please be accurate when reporting the number of 4 ft budget sections in your store.

5/13 exact we will reset promo sleds – you will have additional time.

Gift card resets are coming in early May. These visits will be assigned to the movie specialists.

Sony has hired Market Star to audit our project execution – their reports to both Sony and Best Buy has not been favorable. It is critical that our compliance on projects such as Sony Vaio Signage are in the 90%+ range. Exact specialists need to make every effort to locate and place the new Spiderman signage that is coming for Sony on your first visit next week.

Disney tracked stores that placed one price sign (ISP) for two new release titles Dejavu and the Queen versus stores that placed two or more (in several locations). Stores that placed 2+ ISP signs for those 2 titles reported an increased sales revenue of 12%. This info can be communicated to your stores when faced with pushback on placing price signage.

The Sam’s Club / Archos project for select stores has been pushed to the end of the week of the 7th or most likely the week of the 13th. The specialists will receive the kits at some point next week.

No comments: